Make the video. Close the tabs.
Follow one recommended setup and a clear sequence. Put your time into a finished first video instead of another evening of research.
For successful founders & senior executives on LinkedIn
Create your first
business video.
Get back to business.
A short, practical training for successful founders and executives who value their time. Get the setup, AI prompts and steps to plan, film and caption your first LinkedIn video. Designed for two hours or less with your equipment ready.
$79 USD · One payment · No subscription
A shorter route to your first business video.
Video introduction coming soon
The decisions, made.
What to say. How to open. What to use. Where to post.
The tools you already use.
Your iPhone and your own ChatGPT or Claude account.
A process you can repeat.
Make the first video. Keep going around the business you run.
The information is free.
Your time isn’t.
You can lead a team, build a business and advise clients. Yet one short video is still on your to-do list. The obstacle is another set of decisions: which microphone, what topic, how to film, when to post.
You shouldn’t have to spend ten hours piecing together free advice to share expertise you’ve spent years building.
The Business Content Launchpad
Expertise.
Direction.
First video.
Direction.
First video.
Your iPhoneYour AI accountOne clear plan
A guide who understands your working day
“Tell me what to do.
Let’s get moving.”
That is the frustration behind BCL.
In my work with founders and entrepreneurs, I see capable people who want to create business content but don’t want another research project. My strength is helping them work out what to talk about and feel confident explaining it.
BCL brings that focus into a short, self-directed process: practical recommendations, guided prompts and one clear next step.
Gidyon Lankers · Founder, Business Content Launchpad
The outcome you’re here for
A video you can publish.
A process you can repeat.
Let your expertise travel further.
Give clients, peers and your LinkedIn network a way to hear how you think, beyond the meetings you’re in.
Know what to say when you press record.
Start with one relevant topic, a clear opening hook and talking points drawn from your experience.
Make the next one yourself.
Reuse the prompts in your own AI account. Follow a routine that fits your week, without an agency briefing or a freelancer to coordinate.
Your three-step plan
One purchase.
A clear path to pressing record.
01
1. Get the Launchpad.
Buy the short training, prompts and checklists. Follow one microphone recommendation and set up your iPhone.
02
2. Make your first video.
Use your AI account to choose a topic, write a hook and plan your talking points. Follow the recording steps and write your caption.
03
3. Publish. Repeat.
Use the publishing guidance to share your video on LinkedIn. Repeat the same process for the next topic, at a pace that fits your business.
The target: your first video in two hours or less, including learning and doing, with your equipment ready. Your pace and retakes may vary.
For people who pay to save time
Business Content
Launchpad
The practical basics, in one place. Built for established professionals who would rather pay for a clear route than spend ten hours finding their own.
- Plan topics from your business experience
- Write hooks and clear talking points with AI
- Set up your iPhone to film
- Know which microphone to purchase
- Write captions and know when to publish
One-time purchase
$79USD
Self-paced. No subscription.
No ongoing commitment.
Coming soon. Purchases are not open yet.
Indicative price. Final pricing, access and refund terms will be confirmed when enrolment opens.
Before you set aside two hours.
What do I need to get started?
Bring your iPhone and your own ChatGPT or Claude account. BCL includes one practical microphone recommendation and setup guidance. Any equipment purchase is separate; allow time for delivery if you need it. AI usage limits depend on your account.
Why pay when I can find this for free?
Because finding the information is only the first job. You still have to decide which advice to follow and turn it into a workable process. BCL gives you that process. If you enjoy browsing tutorials and your priority is spending nothing, this isn’t for you. If your time is worth more than the price of a clear starting point, it is.
How short is the training?
Short on purpose. The target is your first video in two hours or less with your setup ready, including watching and doing. You get the basics you need to start, without a ten-hour curriculum or a three-day commitment. Lesson runtime is being finalised; equipment setup and retakes can add time.
Will I need an agency or ongoing coaching?
This is designed for you to use independently. Follow the walkthroughs, use the prompts in your own AI account and repeat the process for your next video. No agency briefing, freelancer coordination or coaching schedule is required. Ongoing services are not included.
How do access and refunds work?
The planned offer is a one-time purchase with instant access. The access period and refund policy are still being finalised. Enrolment is not open yet. Full terms will be available before you purchase.
Next week, you could still
be researching.
Or you could have your first business video and a clear way to make the next one. Get the Launchpad. Set aside two focused hours. Put your expertise to work on LinkedIn.
$79 USD · One-time payment